Five Clean Beauty Trends: Building a Clean Skincare Routine for 2023

In the ever-evolving beauty industry, “clean” has become one of the biggest trends. But “clean beauty” is more than just a buzzword. It’s a major movement driven by consumers looking for safer, gentler and more sustainable options. With so many content creators and beauty influencers taking to social media to call out popular skincare brands for their not-so-clean formulas, the demand for beauty products with naturally-sourced ingredients is at an all-time high.

Not only is clean beauty one of the self-care industry’s fastest-growing sectors, but it is also one that has the potential to drive real change. With clean beauty now a top-of-mind concern, keeping up with industry-leading products is a must if you want to elevate your hair, skin and wellness regimen.

To address all your haircare, skincare and wellness concerns with a simple, safe and streamlined beauty regimen, here are the top clean beauty trends of 2023.

What is the Clean Beauty Movement?

Over the past few years, the phrase “clean beauty” has become commonplace in the health, wellness and beauty industry. However, it’s not always clear what this exactly means – and with good reason. The term “clean beauty” has evolved considerably since it first originated.

Once primarily used to identify non-toxic products made without harmful ingredients like parabens, sulfates and phthalates, the “clean” concept has expanded to encompass other aspects related to conscious consumerism, such as ethical practices and sustainability. This includes the prioritization of things like biodegradable and plastic-free packaging, certified fair trade sourcing and vegan practices.

There are many reasons to get on board with all-natural skincare, clean beauty and wellness regimens. For starters, using clean products in your everyday life is better both for you and for the planet. Plus, the more consumers demand that brands prioritize cleanness, the more they will adjust their efforts to meet these demands. By supporting clean brands, you’re helping to create a cosmetics industry that helps more than it harms.

Clean Beauty Trends to Try in 2023

Night Creams That Work While You Sleep

There are only so many hours in a day. But what if you could continue to take care of your skin while you sleep? While it may sound too good to be true, that’s exactly what  Age IQ® Night Cream does.

Made with a proprietary formula designed to address every major sign of aging, this next-level night cream uses a bio-retinol plant-based alternative to retinol that provides the same results without the irritation. Clinically proven to improve skin clarity, radiance, texture and moisture levels, reduce wrinkles and discoloration and instantly tighten and firm the appearance of the skin, this overnight skin detox is vegan, non-comedogenic and free of questionable ingredients.

Environmentally-Friendly Products

Today’s consumers are focused on clean ingredients. They’re also pushing for sustainably-produced products with cleaner packaging. At Neora, this is just as important to us as it is to you. That’s why we developed the Neora Green Initiative, which goes above and beyond to show our customers exactly which parts of our packaging can be recycled and how to do so properly.

This is just one of the ways we’re continually striving to reduce our carbon footprint and help our clients do the same.

Intuitive and Multifunctional Day Creams

Everyone has unique skin and different needs for their skincare routines. While it may seem impossible for one vegan face moisturizer to meet them all, that’s exactly what our clinically tested Age IQ® Day Cream accomplishes. Thanks to a lightweight, multifunctional formula, this product works to deliver the exact moisture your skin needs for optimal balance, regardless of your skin concerns.

Made with nourishing botanical ingredients including antioxidants, peptides and plant extracts, it supports the skin’s natural ability to heal, replenish, and defend against future damage. A powerful partner to our Age IQ Night Cream (both of which are excellent face creams for mature skin), this natural anti-aging cream is also part of our Green Initiative!

Research-Backed, Naturally-Based Ingredients

Nature and science aren’t mutually exclusive. In fact, combining the two can have a uniquely synergistic effect. The embodiment of their pairing? Our age-defying Age IQ® Eye Serum, which perfectly balances science and nature for a result-driven formula with naturally-sourced ingredients.

Developed by a Princeton University professor, the eye serum is clinically proven to deliver results. The serum harnesses the potential of natural ingredients like antioxidant green tea, deeply-hydrating hyaluronic acid, highly emollient aloe barbadensis leaf juice, jojoba esters for long-lasting hydration, an advanced peptide that supports the skin’s natural collagen and elastin production and I-FIL4R, an exclusive ingredient derived from Brazilian ginseng and white lily.

When combined into one clean formula, the result is simply transformative. You can look forward to the diminishment of dark circles, puffiness, wrinkles and fine lines.

Effective Delivery Methods for Lasting Results

Scientists are constantly developing innovative delivery methods to help beauty and wellness products work better, faster. Celebrated for their long-lasting results and targeted delivery, transdermal delivery patches like our bestselling Eye-V Moisture Boost Hydrogel Patches are among the most noteworthy anti-aging skincare products to have emerged in the past decade.

If you’re looking for a spa-like pick-me-up that smoothes and brightens the delicate skin around your eyes, our patented ThermoReact™ delivery system uses your skin’s natural temperature to release key ingredients that refresh, restore and rejuvenate.

Building a comprehensive, all-natural skincare routine begins with a natural cleanser (like our Double Cleansing Face Wash) formulated for healthier, more radiant-looking skin and ends with a night cream that continues to improve your skin while you sleep. But clean skincare is just the beginning. To help you address all your concerns, Neora also offers an arsenal of anti-aging clean products for hair, weight management and overall wellness – all mindfully formulated to support holistic health. 

To start putting the power of clean beauty to work for you, discover Neora today.